Whether you call them microsites, web apps, mobile apps or even iPhone friendly websites, its clear that the mobile browser on the iPhone, MobileSafari, can provide a rather robust user experience - even more so if the content is presented in a style similar to native applications. An article posted today on ReadWriteWeb touted mobile applications delivered through MobileSafari as one of the iPhone’s biggest selling points. As the increased speed and advanced scripting capabilities continue to advance, so do the presentations of mobile web content targeted to the iPhone’s browser.

Corvida writes “The biggest reason most people would like an iPhone is because of the Safari browser. However, it’s not just the browser. It’s the mobile applications that are accessible via the browser. Have you seen the user interfaces for mobile apps made for the iPhone? The functionality is splendid. The design is flawless just like the iPhone. Execution of these applications is in strict accordance with Apple-like standards.”

Over 6 million people own iPhone’s already, they’re currently unavailable for sale, and the new model will be available in just over a week for half the price -with internet speed’s twice as fast, according to Apple. It’s easy to see why there’s so much fuss about the optimization of content for the iPhone. Let us know what you think.

-Shaun Mackey

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